What is actually the Ideal Web Design Structure? In this article, we provide you an in-depth references for the elements that makes a perfect website.
Here are the structure elements that you should follow to make the ideal web design.
Design and Content
A good web design should always meet the needs of the user. It should have an understandable point to fulfill the particular need for your web visitors in the most useful way. Design is not just about the visual look but it is as much about responding to user’s needs.
Design and Content should conjointly work so that the design increases the effect of the content. You may create more engaging content by choosing the content medium that best communicates your message. As a result, copy, text, and pictures all can be utilized cohesively to produce an extremely effective high-content page.
Your headline is perhaps the most important on your page. When it comes to user navigation, it must describe the information featured around the page, so the user knows what to anticipate and will give them the assurance that they are in the right site. This should match with Search Engine Optimization (SEO) view. Your primary keyword should always be on your content so that search engines like Google and Yahoo can easily read and find your website.
Typefaces and Colors
Your typefaces is also important for an efficient web design. Sans Serif, Arial, and Verdana are easier to read online, and the best font size is 6px. Organise your web content by using headlines and subheadings, and bullet points instead of lengthy sentences.
Combining colors could enhance and can create balance and harmony on your web design. Color contrast for the text and background can make reading easier. Avoid using vibrant colors. Pastel colors and white space are more efficient to give your website a modern look.
Images and Videos
Choosing the right images on your website is a great way for branding and connecting to your target audience. It is important that what you upload on your blogs are original high-quality photos, if you do not own the images you must acquire the rights to use the images or use an already licensed image for commercial use.
On the other hand, video content increases the richness of the page and improves the user experience also. You can use videos on your product to communicate features and benefits, and it is way more effective than text or images.
Infographics, videos and graphics are just some of the effective ways to communicate to your audience.
In SEO, your copy should be original, and you should use keywords and synonyms wherever it feels right.
Your web visitors are looking for information on your services and/or products that is why your copy should be clear and descriptive, focused on benefits over features and speak with the potential user in mind. Make it simple, it is like writing an essay with introduction, body, and conclusion — the most important point you make is in the conclusion!
Also, using familiar language reduces cognitive strain, making your copy both more believable and more persuasive. Users are searching for informations, make sure that they can understand your most important information just by glancing at your webpage.
Navigation is about how easy it is for users to take action and move around your website. You need to give your users to locate what they’re searching for, while directing them into the areas you would like them to visit. Navigation is important to Information Architecture and really should be determined throughout the planning and research phase.
For an effective navigation you should have a logical page hierarchy, use of breadcrumbs, clickable buttons, and the “3-click rule” means the user should be able to find the information they are searching for within 3 clicks! Essentially, your navigation must allow it to be pretty simple for the users to accomplish their immediate goals.
Trust Signals plays an important key role to your website because it can give the power to persuade or disappoint the users from making deals and liaising with your company. You can build user trust through integrating trust signals like testimonials or user reviews, live chat, Q & A, Social Media Accounts, Social media share counts, Client Lists, SSL, Transparent Terms and Conditions pages, and Accreditations.
It is also an important factor that your website is mobile friendly because it is now common to access websites from multiple devices that has multiple screen sizes. Mobile friendly websites adjusts to smaller screen size, formats, contents, and interface. It is necessary to have a mobile friendly website because this could improve your website’s search visibility, user experience, lead generation, and brand identity.
And, If you can give a better experience to your mobile visitors there is a great chance they will convert into new business.
Web visitors expect to get information in your footer, e.g. page links and social account links. Some visitors who have scrolled all the way to the bottom of your page are captivating, that is why you can make the most of it by adding newsletter sign up form.
It is simple to create functional and perfect websites just by following these structure elements for web designing. Are you planning to have your own website that meets all the criterias above? PixelPrint can help you to create an effective web design that is engaging, useful, and significant for visitors.